Charmant and the PK National Eyecare Group (NEG) have entered into an exclusive partnership agreement – meaning Charmant frames and sunglasses will once again be supplied to independent practices in the UK and Northern Ireland.
The well-established collections of Charmant, Line Art, Elle, Aristar, Minamoto, Ad Lib and Esprit will be available exclusively to NEG members.
Chris Beal COO and EVP Charmant Europe, commented: “We are very excited about this partnership. Having worked with the National Eyecare Group for many years in the past, it makes absolute sense to join forces. It will be a welcome return for our brands in the UK and Northern Ireland independent optical market.”
Phil Mullins, NEG managing director, added: “Charmant frames have been very popular with our members for many years, so it is fantastic that we are able to re-launch our partnership with Charmant – enabling our members to benefit from Charmant’s great products on this exclusive basis.”
Email UKSupport@charmant.eu or enquiries@nationaleyecare.co.uk for information.